Zachodniopomorski Uniwersytet Technologiczny w Szczecinie

Administracja Centralna Uczelni - Wymiana międzynarodowa (S1)

Sylabus przedmiotu Data Science and AI in Business:

Informacje podstawowe

Kierunek studiów Wymiana międzynarodowa
Forma studiów studia stacjonarne Poziom pierwszego stopnia
Tytuł zawodowy absolwenta
Obszary studiów
Profil
Moduł
Przedmiot Data Science and AI in Business
Specjalność przedmiot wspólny
Jednostka prowadząca Katedra Ekonomii, Finansów i Rachunkowości
Nauczyciel odpowiedzialny Błażej Suproń <Blazej.Supron@zut.edu.pl>
Inni nauczyciele
ECTS (planowane) 3,0 ECTS (formy) 3,0
Forma zaliczenia zaliczenie Język angielski
Blok obieralny Grupa obieralna

Formy dydaktyczne

Forma dydaktycznaKODSemestrGodzinyECTSWagaZaliczenie
laboratoriaL1 30 3,01,00zaliczenie

Wymagania wstępne

KODWymaganie wstępne
W-1The course requires basic knowledge of statistics and econometrics.

Cele przedmiotu

KODCel modułu/przedmiotu
C-1Develop skills in analyzing business data and applying AI techniques for problem-solving and decision-making.
C-2Gain practical proficiency in R programming and industry tools such as Tidyverse, Tidymodels, TensorFlow, and Keras.
C-3Understand and evaluate the ethical implications of AI applications in business and their societal impact.
C-4Enhance the ability to communicate data-driven insights effectively and adapt to evolving business and technological environments.

Treści programowe z podziałem na formy zajęć

KODTreść programowaGodziny
laboratoria
T-L-1Introduction to R Environment: Overview of R's capabilities for business data analysis, including essential packages and the tidy concepts that streamline data workflows in commercial applications.3
T-L-2Data Handling with Tidyverse: Business-focused data transformation and organization using Tidyverse, ensuring efficient and reliable data preparation for decision-making and strategic insights.3
T-L-3Variable Types and Data Transformations: Practical approaches to transforming variables, understanding their business relevance, and preparing data for advanced modeling in dynamic market environments.3
T-L-4Data Visualization with ggplot2: Creating compelling, business-oriented visualizations that communicate key insights and support data-driven decision-making in management and strategy.3
T-L-5Exploratory Data Analysis (EDA): Using EDA to uncover trends, patterns, and business opportunities through deep data exploration and insights.3
T-L-6Working with Various Data Types and Big Data: Handling complex and large-scale business data to enhance operational efficiency, including techniques for integrating diverse data sources.3
T-L-7Basic Programming and Iterative Functions for Data Analysis: Developing custom functions and applying iterative processes to streamline data analysis, driving efficiency in business analytics.3
T-L-8Machine Learning with Tidymodels: Regression and Classification: Applying machine learning methods to real-world business problems, focusing on predictive modeling and classification to optimize operations and customer insights.3
T-L-9Deep Learning with Tensorflow and Keras: Leveraging advanced deep learning techniques to address complex business challenges, such as customer behavior prediction and process optimization.3
T-L-10Project Presentation: Economic Analysis of a Selected Business Problem: A capstone project where students analyze a real-world business issue using data science and AI techniques, presenting actionable insights and recommendations.3
30

Obciążenie pracą studenta - formy aktywności

KODForma aktywnościGodziny
laboratoria
A-L-1Participation in laboratories30
A-L-2Student's own work on the project30
A-L-3Analysis of documentation and literature15
75

Metody nauczania / narzędzia dydaktyczne

KODMetoda nauczania / narzędzie dydaktyczne
M-1Laboratory exercises: independent development of problem tasks

Sposoby oceny

KODSposób oceny
S-1Ocena podsumowująca: Assessment of the student's project
S-2Ocena formująca: Assessment of tasks solved by students

Zamierzone efekty uczenia się - wiedza

Zamierzone efekty uczenia sięOdniesienie do efektów kształcenia dla kierunku studiówOdniesienie do efektów zdefiniowanych dla obszaru kształceniaCel przedmiotuTreści programoweMetody nauczaniaSposób oceny
WM-WEKON_1-_DSAI_W01
Understanding of key concepts in data science and AI relevant to business decision-making.
C-1T-L-1, T-L-5M-1S-1
WM-WEKON_1-_DSAI_W02
Knowledge of R programming and data analysis frameworks, including Tidyverse, Tidymodels, TensorFlow, and Keras.
C-2T-L-7, T-L-1, T-L-9M-1S-2, S-1
WM-WEKON_1-_DSAI_W03
Insight into the integration of machine learning and deep learning in solving business problems
C-2, C-3, C-1T-L-5, T-L-8, T-L-3, T-L-2, T-L-6, T-L-10M-1S-2, S-1

Zamierzone efekty uczenia się - umiejętności

Zamierzone efekty uczenia sięOdniesienie do efektów kształcenia dla kierunku studiówOdniesienie do efektów zdefiniowanych dla obszaru kształceniaCel przedmiotuTreści programoweMetody nauczaniaSposób oceny
WM-WEKON_1-_DSAI_U01
Ability to manipulate, analyze, and visualize business data using R and its core packages.
C-2, C-1T-L-2, T-L-3M-1S-2, S-1
WM-WEKON_1-_DSAI_U02
Proficiency in applying machine learning models for business forecasting, classification, and optimization.
C-2, C-4, C-1, C-3T-L-9, T-L-8M-1S-1, S-2
WM-WEKON_1-_DSAI_U03
Skill in communicating data-driven insights to support strategic business decisions.
C-1T-L-4, T-L-5M-1S-2

Zamierzone efekty uczenia się - inne kompetencje społeczne i personalne

Zamierzone efekty uczenia sięOdniesienie do efektów kształcenia dla kierunku studiówOdniesienie do efektów zdefiniowanych dla obszaru kształceniaCel przedmiotuTreści programoweMetody nauczaniaSposób oceny
WM-WEKON_1-_DSAI_K01
Capacity to work collaboratively on data-driven projects, demonstrating leadership in problem-solving.
C-4, C-3T-L-8, T-L-10, T-L-2, T-L-1, T-L-4, T-L-3, T-L-9M-1S-2, S-1
WM-WEKON_1-_DSAI_K02
Ethical awareness of AI applications and their impact on business and society.
C-3, C-4T-L-10, T-L-4M-1S-2
WM-WEKON_1-_DSAI_K03
Adaptability to rapidly evolving technologies and business environments.
C-3, C-4T-L-1, T-L-10M-1S-2

Kryterium oceny - wiedza

Efekt uczenia sięOcenaKryterium oceny
WM-WEKON_1-_DSAI_W01
Understanding of key concepts in data science and AI relevant to business decision-making.
2,0
3,0Demonstrates basic understanding of key data science and AI concepts with limited ability to apply them to business decision-making.
3,5
4,0
4,5
5,0
WM-WEKON_1-_DSAI_W02
Knowledge of R programming and data analysis frameworks, including Tidyverse, Tidymodels, TensorFlow, and Keras.
2,0
3,0Shows foundational knowledge of R programming and familiarity with basic features of data analysis frameworks such as Tidyverse, Tidymodels, TensorFlow, and Keras, with minimal practical application
3,5
4,0
4,5
5,0
WM-WEKON_1-_DSAI_W03
Insight into the integration of machine learning and deep learning in solving business problems
2,0
3,0Demonstrates a basic understanding of the integration of machine learning and deep learning in addressing business problems, with limited ability to provide practical examples.
3,5
4,0
4,5
5,0

Kryterium oceny - umiejętności

Efekt uczenia sięOcenaKryterium oceny
WM-WEKON_1-_DSAI_U01
Ability to manipulate, analyze, and visualize business data using R and its core packages.
2,0
3,0Shows limited ability to manipulate, analyze, and visualize business data using basic functions in R and its core packages.
3,5
4,0
4,5
5,0
WM-WEKON_1-_DSAI_U02
Proficiency in applying machine learning models for business forecasting, classification, and optimization.
2,0
3,0Demonstrates basic understanding of machine learning models with minimal ability to apply them to business forecasting, classification, or optimization tasks.
3,5
4,0
4,5
5,0
WM-WEKON_1-_DSAI_U03
Skill in communicating data-driven insights to support strategic business decisions.
2,0
3,0Presents data-driven insights with limited clarity and relevance to strategic business decisions.
3,5
4,0
4,5
5,0

Kryterium oceny - inne kompetencje społeczne i personalne

Efekt uczenia sięOcenaKryterium oceny
WM-WEKON_1-_DSAI_K01
Capacity to work collaboratively on data-driven projects, demonstrating leadership in problem-solving.
2,0
3,0Participates in collaborative projects with limited contribution to problem-solving or leadership.
3,5
4,0
4,5
5,0
WM-WEKON_1-_DSAI_K02
Ethical awareness of AI applications and their impact on business and society.
2,0
3,0Demonstrates a basic understanding of ethical considerations in AI with limited ability to evaluate their impact on business and society.
3,5
4,0
4,5
5,0
WM-WEKON_1-_DSAI_K03
Adaptability to rapidly evolving technologies and business environments.
2,0
3,0Shows minimal adaptability to new technologies and business changes, requiring guidance to respond effectively.
3,5
4,0
4,5
5,0

Literatura podstawowa

  1. Wickham, Hadley, Mine Çetinkaya-Rundel, and Garrett Grolemund., R for data science., O'Reilly Media, Inc., 2023
  2. Kuhn, Max, and Julia Silge., Tidy modeling with R., O'Reilly Media, Inc., 2022

Treści programowe - laboratoria

KODTreść programowaGodziny
T-L-1Introduction to R Environment: Overview of R's capabilities for business data analysis, including essential packages and the tidy concepts that streamline data workflows in commercial applications.3
T-L-2Data Handling with Tidyverse: Business-focused data transformation and organization using Tidyverse, ensuring efficient and reliable data preparation for decision-making and strategic insights.3
T-L-3Variable Types and Data Transformations: Practical approaches to transforming variables, understanding their business relevance, and preparing data for advanced modeling in dynamic market environments.3
T-L-4Data Visualization with ggplot2: Creating compelling, business-oriented visualizations that communicate key insights and support data-driven decision-making in management and strategy.3
T-L-5Exploratory Data Analysis (EDA): Using EDA to uncover trends, patterns, and business opportunities through deep data exploration and insights.3
T-L-6Working with Various Data Types and Big Data: Handling complex and large-scale business data to enhance operational efficiency, including techniques for integrating diverse data sources.3
T-L-7Basic Programming and Iterative Functions for Data Analysis: Developing custom functions and applying iterative processes to streamline data analysis, driving efficiency in business analytics.3
T-L-8Machine Learning with Tidymodels: Regression and Classification: Applying machine learning methods to real-world business problems, focusing on predictive modeling and classification to optimize operations and customer insights.3
T-L-9Deep Learning with Tensorflow and Keras: Leveraging advanced deep learning techniques to address complex business challenges, such as customer behavior prediction and process optimization.3
T-L-10Project Presentation: Economic Analysis of a Selected Business Problem: A capstone project where students analyze a real-world business issue using data science and AI techniques, presenting actionable insights and recommendations.3
30

Formy aktywności - laboratoria

KODForma aktywnościGodziny
A-L-1Participation in laboratories30
A-L-2Student's own work on the project30
A-L-3Analysis of documentation and literature15
75
(*) 1 punkt ECTS, odpowiada około 30 godzinom aktywności studenta
PoleKODZnaczenie kodu
Zamierzone efekty uczenia sięWM-WEKON_1-_DSAI_W01Understanding of key concepts in data science and AI relevant to business decision-making.
Cel przedmiotuC-1Develop skills in analyzing business data and applying AI techniques for problem-solving and decision-making.
Treści programoweT-L-1Introduction to R Environment: Overview of R's capabilities for business data analysis, including essential packages and the tidy concepts that streamline data workflows in commercial applications.
T-L-5Exploratory Data Analysis (EDA): Using EDA to uncover trends, patterns, and business opportunities through deep data exploration and insights.
Metody nauczaniaM-1Laboratory exercises: independent development of problem tasks
Sposób ocenyS-1Ocena podsumowująca: Assessment of the student's project
Kryteria ocenyOcenaKryterium oceny
2,0
3,0Demonstrates basic understanding of key data science and AI concepts with limited ability to apply them to business decision-making.
3,5
4,0
4,5
5,0
PoleKODZnaczenie kodu
Zamierzone efekty uczenia sięWM-WEKON_1-_DSAI_W02Knowledge of R programming and data analysis frameworks, including Tidyverse, Tidymodels, TensorFlow, and Keras.
Cel przedmiotuC-2Gain practical proficiency in R programming and industry tools such as Tidyverse, Tidymodels, TensorFlow, and Keras.
Treści programoweT-L-7Basic Programming and Iterative Functions for Data Analysis: Developing custom functions and applying iterative processes to streamline data analysis, driving efficiency in business analytics.
T-L-1Introduction to R Environment: Overview of R's capabilities for business data analysis, including essential packages and the tidy concepts that streamline data workflows in commercial applications.
T-L-9Deep Learning with Tensorflow and Keras: Leveraging advanced deep learning techniques to address complex business challenges, such as customer behavior prediction and process optimization.
Metody nauczaniaM-1Laboratory exercises: independent development of problem tasks
Sposób ocenyS-2Ocena formująca: Assessment of tasks solved by students
S-1Ocena podsumowująca: Assessment of the student's project
Kryteria ocenyOcenaKryterium oceny
2,0
3,0Shows foundational knowledge of R programming and familiarity with basic features of data analysis frameworks such as Tidyverse, Tidymodels, TensorFlow, and Keras, with minimal practical application
3,5
4,0
4,5
5,0
PoleKODZnaczenie kodu
Zamierzone efekty uczenia sięWM-WEKON_1-_DSAI_W03Insight into the integration of machine learning and deep learning in solving business problems
Cel przedmiotuC-2Gain practical proficiency in R programming and industry tools such as Tidyverse, Tidymodels, TensorFlow, and Keras.
C-3Understand and evaluate the ethical implications of AI applications in business and their societal impact.
C-1Develop skills in analyzing business data and applying AI techniques for problem-solving and decision-making.
Treści programoweT-L-5Exploratory Data Analysis (EDA): Using EDA to uncover trends, patterns, and business opportunities through deep data exploration and insights.
T-L-8Machine Learning with Tidymodels: Regression and Classification: Applying machine learning methods to real-world business problems, focusing on predictive modeling and classification to optimize operations and customer insights.
T-L-3Variable Types and Data Transformations: Practical approaches to transforming variables, understanding their business relevance, and preparing data for advanced modeling in dynamic market environments.
T-L-2Data Handling with Tidyverse: Business-focused data transformation and organization using Tidyverse, ensuring efficient and reliable data preparation for decision-making and strategic insights.
T-L-6Working with Various Data Types and Big Data: Handling complex and large-scale business data to enhance operational efficiency, including techniques for integrating diverse data sources.
T-L-10Project Presentation: Economic Analysis of a Selected Business Problem: A capstone project where students analyze a real-world business issue using data science and AI techniques, presenting actionable insights and recommendations.
Metody nauczaniaM-1Laboratory exercises: independent development of problem tasks
Sposób ocenyS-2Ocena formująca: Assessment of tasks solved by students
S-1Ocena podsumowująca: Assessment of the student's project
Kryteria ocenyOcenaKryterium oceny
2,0
3,0Demonstrates a basic understanding of the integration of machine learning and deep learning in addressing business problems, with limited ability to provide practical examples.
3,5
4,0
4,5
5,0
PoleKODZnaczenie kodu
Zamierzone efekty uczenia sięWM-WEKON_1-_DSAI_U01Ability to manipulate, analyze, and visualize business data using R and its core packages.
Cel przedmiotuC-2Gain practical proficiency in R programming and industry tools such as Tidyverse, Tidymodels, TensorFlow, and Keras.
C-1Develop skills in analyzing business data and applying AI techniques for problem-solving and decision-making.
Treści programoweT-L-2Data Handling with Tidyverse: Business-focused data transformation and organization using Tidyverse, ensuring efficient and reliable data preparation for decision-making and strategic insights.
T-L-3Variable Types and Data Transformations: Practical approaches to transforming variables, understanding their business relevance, and preparing data for advanced modeling in dynamic market environments.
Metody nauczaniaM-1Laboratory exercises: independent development of problem tasks
Sposób ocenyS-2Ocena formująca: Assessment of tasks solved by students
S-1Ocena podsumowująca: Assessment of the student's project
Kryteria ocenyOcenaKryterium oceny
2,0
3,0Shows limited ability to manipulate, analyze, and visualize business data using basic functions in R and its core packages.
3,5
4,0
4,5
5,0
PoleKODZnaczenie kodu
Zamierzone efekty uczenia sięWM-WEKON_1-_DSAI_U02Proficiency in applying machine learning models for business forecasting, classification, and optimization.
Cel przedmiotuC-2Gain practical proficiency in R programming and industry tools such as Tidyverse, Tidymodels, TensorFlow, and Keras.
C-4Enhance the ability to communicate data-driven insights effectively and adapt to evolving business and technological environments.
C-1Develop skills in analyzing business data and applying AI techniques for problem-solving and decision-making.
C-3Understand and evaluate the ethical implications of AI applications in business and their societal impact.
Treści programoweT-L-9Deep Learning with Tensorflow and Keras: Leveraging advanced deep learning techniques to address complex business challenges, such as customer behavior prediction and process optimization.
T-L-8Machine Learning with Tidymodels: Regression and Classification: Applying machine learning methods to real-world business problems, focusing on predictive modeling and classification to optimize operations and customer insights.
Metody nauczaniaM-1Laboratory exercises: independent development of problem tasks
Sposób ocenyS-1Ocena podsumowująca: Assessment of the student's project
S-2Ocena formująca: Assessment of tasks solved by students
Kryteria ocenyOcenaKryterium oceny
2,0
3,0Demonstrates basic understanding of machine learning models with minimal ability to apply them to business forecasting, classification, or optimization tasks.
3,5
4,0
4,5
5,0
PoleKODZnaczenie kodu
Zamierzone efekty uczenia sięWM-WEKON_1-_DSAI_U03Skill in communicating data-driven insights to support strategic business decisions.
Cel przedmiotuC-1Develop skills in analyzing business data and applying AI techniques for problem-solving and decision-making.
Treści programoweT-L-4Data Visualization with ggplot2: Creating compelling, business-oriented visualizations that communicate key insights and support data-driven decision-making in management and strategy.
T-L-5Exploratory Data Analysis (EDA): Using EDA to uncover trends, patterns, and business opportunities through deep data exploration and insights.
Metody nauczaniaM-1Laboratory exercises: independent development of problem tasks
Sposób ocenyS-2Ocena formująca: Assessment of tasks solved by students
Kryteria ocenyOcenaKryterium oceny
2,0
3,0Presents data-driven insights with limited clarity and relevance to strategic business decisions.
3,5
4,0
4,5
5,0
PoleKODZnaczenie kodu
Zamierzone efekty uczenia sięWM-WEKON_1-_DSAI_K01Capacity to work collaboratively on data-driven projects, demonstrating leadership in problem-solving.
Cel przedmiotuC-4Enhance the ability to communicate data-driven insights effectively and adapt to evolving business and technological environments.
C-3Understand and evaluate the ethical implications of AI applications in business and their societal impact.
Treści programoweT-L-8Machine Learning with Tidymodels: Regression and Classification: Applying machine learning methods to real-world business problems, focusing on predictive modeling and classification to optimize operations and customer insights.
T-L-10Project Presentation: Economic Analysis of a Selected Business Problem: A capstone project where students analyze a real-world business issue using data science and AI techniques, presenting actionable insights and recommendations.
T-L-2Data Handling with Tidyverse: Business-focused data transformation and organization using Tidyverse, ensuring efficient and reliable data preparation for decision-making and strategic insights.
T-L-1Introduction to R Environment: Overview of R's capabilities for business data analysis, including essential packages and the tidy concepts that streamline data workflows in commercial applications.
T-L-4Data Visualization with ggplot2: Creating compelling, business-oriented visualizations that communicate key insights and support data-driven decision-making in management and strategy.
T-L-3Variable Types and Data Transformations: Practical approaches to transforming variables, understanding their business relevance, and preparing data for advanced modeling in dynamic market environments.
T-L-9Deep Learning with Tensorflow and Keras: Leveraging advanced deep learning techniques to address complex business challenges, such as customer behavior prediction and process optimization.
Metody nauczaniaM-1Laboratory exercises: independent development of problem tasks
Sposób ocenyS-2Ocena formująca: Assessment of tasks solved by students
S-1Ocena podsumowująca: Assessment of the student's project
Kryteria ocenyOcenaKryterium oceny
2,0
3,0Participates in collaborative projects with limited contribution to problem-solving or leadership.
3,5
4,0
4,5
5,0
PoleKODZnaczenie kodu
Zamierzone efekty uczenia sięWM-WEKON_1-_DSAI_K02Ethical awareness of AI applications and their impact on business and society.
Cel przedmiotuC-3Understand and evaluate the ethical implications of AI applications in business and their societal impact.
C-4Enhance the ability to communicate data-driven insights effectively and adapt to evolving business and technological environments.
Treści programoweT-L-10Project Presentation: Economic Analysis of a Selected Business Problem: A capstone project where students analyze a real-world business issue using data science and AI techniques, presenting actionable insights and recommendations.
T-L-4Data Visualization with ggplot2: Creating compelling, business-oriented visualizations that communicate key insights and support data-driven decision-making in management and strategy.
Metody nauczaniaM-1Laboratory exercises: independent development of problem tasks
Sposób ocenyS-2Ocena formująca: Assessment of tasks solved by students
Kryteria ocenyOcenaKryterium oceny
2,0
3,0Demonstrates a basic understanding of ethical considerations in AI with limited ability to evaluate their impact on business and society.
3,5
4,0
4,5
5,0
PoleKODZnaczenie kodu
Zamierzone efekty uczenia sięWM-WEKON_1-_DSAI_K03Adaptability to rapidly evolving technologies and business environments.
Cel przedmiotuC-3Understand and evaluate the ethical implications of AI applications in business and their societal impact.
C-4Enhance the ability to communicate data-driven insights effectively and adapt to evolving business and technological environments.
Treści programoweT-L-1Introduction to R Environment: Overview of R's capabilities for business data analysis, including essential packages and the tidy concepts that streamline data workflows in commercial applications.
T-L-10Project Presentation: Economic Analysis of a Selected Business Problem: A capstone project where students analyze a real-world business issue using data science and AI techniques, presenting actionable insights and recommendations.
Metody nauczaniaM-1Laboratory exercises: independent development of problem tasks
Sposób ocenyS-2Ocena formująca: Assessment of tasks solved by students
Kryteria ocenyOcenaKryterium oceny
2,0
3,0Shows minimal adaptability to new technologies and business changes, requiring guidance to respond effectively.
3,5
4,0
4,5
5,0